For School Owners

[TenTigers]

FOR MARTIAL ARTS SCHOOL OWNERS:
What is the average demographic for Martial Arts instruction?
Mostly for parents who sign their kids up.
Family, income,etc?
My experience is middle/upper middle, blue/white collar (what is that, light blue?)
What are your experiences?
(this is leading somewhere, I want to test an idea I'm toying with)

[MasterKiller]

98% broke mutherf@ckers who beg for free lessons while talking about their new Xbox 360 game they just bought.
2% kids.

[TenTigers]

you're killing my theory....

[Shaolindynasty]

98% broke mutherf@ckers who beg for free lessons while talking about their new Xbox 360 game they just bought.

This is a correct figure

[ginosifu]

I usually have 100 students:

50% Adults
50% Kids

25-30% of kids ages 3-8

20-25% of kids ages 9-12

5-10% Teens ages 13-19

30-40%% Adults ages 20-40

5-10% Adults ages 41 and Up

40-45% are Africa American

35-40% are Caucasian American

20% are Asian (Chinese American) or Asian Indian American (From India)

Average family Income is: $25K - 30K

Average Young Single Adult Male is: 40K - 45K

Mostly we are a Blue Collar town.

Most average Familys get into financial trouble quick around here.

ginosifu

[ShaolinDan]

I think this question is hugely dependent on where you are teaching and what you are teaching. Different demographic at my kung fu school in college town and our sister kung fu school in depressed city. Also very different demographic at my kung fu school and the mma school in same town.

[omarthefish]

I usually have 100 students:

50% Adults
50% Kids

25-30% of kids ages 3-8

20-25% of kids ages 9-12

5-10% Teens ages 13-19

80-90% Adults ages 20-40

5-10% Adults ages 41 and Up

Taking just the low end figures...

25%+20%+5%+80&=130%

High end:

30%+25%+10%+90%=155%

So the combination of adults and children makes up anywhere from 130%-155% of your total student body.

Most average Familys get into financial trouble quick around here

With math skills like that...no wonder.

[ginosifu]

Taking just the low end figures...

25%+20%+5%+80&=130%

High end:

30%+25%+10%+90%=155%

So the combination of adults and children makes up anywhere from 130%-155% of your total student body.

With math skills like that...no wonder.

opp .... typing error

25-30% of kids ages 3-8

20-25% of kids ages 9-12

5-10% Teens ages 13-19

30-40% Adults ages 20-40 these are the correct numbers

5-10% Adults ages 41 and Up

ginosifu

[TenTigers]

Here's what I was getting at:
Here's the plan:
The average age of today's Harley rider is 49yrs old--up from 42 five years ago.
The average household income is $87,000. If you can afford a $20,000 toy, then you certainly can afford Martial Arts!
Forget the Chamber of Commerce, Forget Rotary Club.
I'm joining my local H.O.G. chapter! :-)

[David Jamieson]

You're not a H.O.G chapter member already?

Rotarians? really. That's burger flipping charity. Why do that? there's way more effective ways to do community service...

C.O.C? You need them for your business. :-)

[ginosifu]

Here's what I was getting at:
Here's the plan:
The average age of today's Harley rider is 49yrs old--up from 42 five years ago.
The average household income is $87,000. If you can afford a $20,000 toy, then you certainly can afford Martial Arts!
Forget the Chamber of Commerce, Forget Rotary Club.
I'm joining my local H.O.G. chapter! :-)

Geesh, you guys are rich over there in NY. Average income over here is barely $30-35K

ginosifu

[David Jamieson]

Geesh, you guys are rich over there in NY. Average income over here is barely $30-35K

ginosifu

well, you Ohioans don't have to pay 4000 a month for a closet size apartment overlooking the brick wall next door....

[TenTigers]

Geesh, you guys are rich over there in NY. Average income over here is barely $30-35K

ginosifu

not US guys, THOSE guys.
I teach Kung-Fu, remember?

[Shaolin]

What's the point of this thread? I'm seriously asking, no disrespect. What's the questions you really want answered? Are you looking for marketing ideas, revenue stream ideas or ad ideas? What prices to charge? How to get your students to pay?

[taai gihk yahn]

What's the point of this thread? I'm seriously asking, no disrespect. What's the questions you really want answered? Are you looking for marketing ideas, revenue stream ideas or ad ideas? What prices to charge? How to get your students to pay?

i think that he wants to be able to write off his cycle hobbying as a business expense; smart man...